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George Lines
I was tasked with updating the branding for George Lines Civils & Landscaping Merchants to something more modern and in keeping with the Lords brand.
They wanted to keep the George Lines blues in the new logo and branding, but it was clear that additional colours were needed for the brand to be used properly. I created a new colour palette which included the original blues but also introduced yellow and some more muted colours.
The rebrand was implemented across all channels, including the website and branch signage.
Below, you can see the old logo and new branding as well as a collection of designs created for the George Lines brand.
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